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Harmony: 40+ new students in 2.5 months and a second location
Objectives
Harmony singing studio had two teachers and needed new students to fill the gaps in their schedules.
As the studio grew, the task evolved: introduce new teachers to the audience and help recruit more staff.
What we did
Showcased the studio through its teachers, students and the atmosphere of its lessons.
Filled new teachers’ schedules as the team expanded.
Used social media to recruit teachers for new locations.
Results
Full schedules for both existing and new teachers.
40+ new students in 2.5 months.
A teaching vacancy filled through social media in just 3 days.
Demand grew so much that the studio opened a second location and hired another teacher.
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